What does a virus have to do with marketing? Viral marketing describes any strategy that encourages individuals to pass on a marketing message to others, creating the potential for exponential growth in the message’s exposure and influence. Like viruses, such strategies take advantage of rapid multiplication to explode the message to thousands and then to…
Stop with the enforced e-mail forwards already! Trying to force or bribe people to forward your info to a friends or family in order to be rewarded or win looks skanky in today’s ultra-permission-based world. Especially when you tell visitors nothing about their friend’s or family’s privacy in the space directly next to the e-mail…
Use these powerful yet simple tips from the national best-seller, “Secrets of Power Marketing: Promote Brand You,” — the first guide to personal marketing for non-marketers. Create and grant an annual award. Send handwritten congratulations and thank you notes. Send greeting cards for some occasions other than Christmas. Send postcards when you travel and even when you…
1 step system is a Complete Automated Home Business and is promoted as “Hands-Free Income.” Co-Founders Rod Stinson and Chris Koehl are known for being tops at what they do, with incredible track records. Rod was rated as “One of the Top 20 Network Marketers in the World” and is a top producer in several…
The first strategy to make money online is building a list. This strategy is the most critical step to continue to make money long term. If you do not already have some autoresponder system, you need to get one. Don’t be cheap here either because your entire business will hinge on this one piece of…
In his classic best-seller, How To Win Friends And Influence People, Dale Carnegie’s second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation. Carnegie said there is only one way to get anybody to do anything — by making the person want to…
There are probably ten million people online looking for downloads at any given time. Of course, a lot of them could be looking for pornography or free software, but still, reaching a minimum of a million people on any given day does offer some rather intriguing possibilities. People like using file services to download music…
The following are 19 rules you can use to write headlines that will reach out and force the prospect to read your website and sales letter. Your headline must offer something that your target market wants very badly. 2. Your headline must include something of self-interest to the reader. 3. If your product is new…
Think Audiences Not Markets What’s your market? Hire a consultant to help you with your Web-business problems, and one of the first questions he or she will ask is, what’s your market? How about eighteen to thirty-four-year-old, single male college graduates with a dog named Spot, or maybe forty-five to fifty-nine-year-old married women who hate…
With the onslaught of marketing campaigns geared towards Internet users, viral marketing has paved the way and has become one of the top advertising methods. The principle behind the success of viral marketing is the number of users reached through the campaign. Several viral marketing techniques can be applied to an advertising campaign to succeed.…
