Yesterday I was sitting on a train going into London when I thought I’d take a look around the carriage to see what everyone was doing. I wanted to make a mental note because my five-year-old son always asks me, ‘what happened at your work today, Daddy?’ So I put my newspaper down and took…
Your brand is you. It’s everything that your business is, encapsulated in a name and sometimes in a slogan. But naming your business and creating a slogan isn’t enough. You’ve got to build your brand by showing what your brand stands for. Here are the top five ways to build your brand online: 1. Create…
Marketing is one of the most important business factors. From my experience, I have just listed 10 effective marketing strategies that have helped my marketing development, and I hope will help your business, too. Here are 10 secret and effective marketing strategies. 1. Create a directory of web sites on a specific topic. Give people…
It might be almost blasphemous to talk about letting go of old brand equity and laying an old brand to rest, but there are times when change is needed. Reformulating and re-designing, or even overhauling, an old brand can be a wise decision. If sales are flat and show no sign of growth, you’d better…
There’s an old saying,… curiosity killed the cat. Let’s face the facts; cats aren’t the only creatures that get sucked into the whirlpool of curiosity. Every day we find ourselves bombarded with moments of curiosity. The best example… headlines! Headlines either suck us into their vacuum or repel us instantly. How many times have you…
Have you experienced the famine cycle of business lately? A client complained, “I get so frustrated with being overwhelmed with business one week and famished the next. The truth is many business professionals experience the ebb and flow of business when they first start. Some never break out of this daunting cycle. Their businesses eventually…
These days, blogs are among the most important secret weapons that internet marketers can employ. They are a terrific way to have opinions stated in an un-moderated and public place, where ideas and insights can be shared among everyone who wishes to read them. For internet marketing, blogging builds credibility for the website through the…
Marketing your blog online can get complicated and confusing if you are working on your first one. However, for a blog marketing guru, it really is not that complicated. Anyone familiar with blog marketing online knows that it takes dedication, hard work, and consistency. It may seem like a lot of work with little or…
When you are using blog marketing to make an income, the amount of money that you can make is something you determine. You are in charge of the amount of work you put into it and therefore in charge of the amount earned. Of course, the more you do, the more you can make. The…
Why can we see? Why can we hear? Why can we speak? Why can we stand, walk, jump, and sit? In other words, how do we live in this world? Thanks to science and technology, we know now. We can see because we have a pair of eyes. We can hear because we have a…
